Senior Field Marketing Manager
Hill-Rom has been an industry leader in providing customers with high-quality, innovative products and outstanding services in the health care industry since 1929. The company is a subsidiary of Hillenbrand Industries (NYSE:HB) and currently employs more than 6,500 people worldwide, including approximately 2,000 at its global headquarters. Our mission is simple: Everyday we strive to make a positive difference in the lives of patients and those who care for them.
We are currently seeking a Senior Field Marketing Manager for our Cary, NC location. We offer an excellent compensation package and comprehensive benefits, including: competitive salary, 401K, Medical, Dental, Vision, Life Insurance and tuition reimbursement.
JOB SUMMARY: The Senior Field Marketing Manager for Hill-Rom IT Solutions has specific responsibility for the product go-to-market strategy, primary contact for and support of the sales channel, and revenue assurance activities..
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Plan and direct all “go to market” marketing activities for WatchChild including product launches.
- Work closely with Field Service to develop service revenue opportunities and to streamline and improve pre-sales/implementation/post-sales service models.
- Own all aspects of the customer and Sales communication.
- Develop positioning (messaging, value proposition), sales collateral materials (white papers, brochures) and other sales tools (demonstration tools, competitive intelligence) as necessary.
- Responsible for measuring customer satisfaction and creating programs or activities that drive customer satisfaction such as user groups, and forums.
- Prime for managing marketplace awareness including trade shows, customer road shows, website, advertising, mailers, and other messaging activities.
- Support the business unit director with business analysis, market intelligence, and product development efforts.
- Primary point of contact for Sales, responsible for facilitating the flow of information between the field (Sales, Customer, Competition) and product development.
- Support Sales for major customer opportunities in field and in Customer Experience Center.
- Lead for developing and maintaining sales training content, working with corporate sales training, and delivering field based training when necessary.
- Works with product/solution Concept Developer to map future product development.
- Understand and create pricing models for products and solutions.
- Individual will assemble and lead virtual teams for day-to-day and project-related support from other areas of the business.
- Other duties may be assigned.
EDUCATION AND/OR EXPERIENCE REQUIRED:
- Bachelor’s degree in marketing, engineering, information technology, and/or computer science required. RN or similar healthcare degree or experience desired.
- Experience in Labor and Delivery areas within healthcare desired.
- Ideal candidate will have 5-10 years experience in healthcare technology, marketing experience in software, medical device, medical services, or related industry.
- Specific healthcare market and/or related IT product experience, ideally within maternal or Labor and Delivery segments.
- Strong team player possessing excellent communication and presentation skills.
- Ability to manage numerous simultaneous projects in a dynamic and fast-paced environment.
- Consistently meet high performance standards including timely completion of tasks, project management, field sales support, and customer interaction.
- Must possess proven virtual team leadership skills and time management skills.
- Demonstrable record of successfully managing healthcare/IT products and solutions, from creation to launch, and managing people and projects.
- Proficiency with Microsoft Windows/Office, Lotus Notes.
- Approximately 25-50% travel required.
- Ability to read, analyze and interpret standard operating procedures, work instructions, financial reports and legal documents.
- Ability to respond to technical and legal inquiries on a Class Two-Medical Device from customers, regulatory, sales associates, etc.
To apply, please go to: https://v2.projectix.com/hillenbrand/jobboard/NewCandidateExt.aspx?__JobID=913
At Hill-Rom, we strive to build a diverse work force through equal opportunity employment that embraces and leverages the differences each individual has to offer.
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